A year of financial struggles, lockdown and Covid-19 pandemic. This year, Tết will be simpler, thriftier and more difficulty. We have different ways to prepare and celebrate Tết, but we all believe in one thing: The true Tết celebration is only when we arrive our home. We believes that although we come from different places, we can share the same way home. The way back home is not far any longer , not tired any longer, not lonely any longer. Bia Viet is beside you on the way back home for a blooming Tết. Let's go all-in to be home together. All-in to arrive home, that’s when we truly celebrate Tết
In Tết, it’s more than just beer we give, it’s the best wishes from us to the recipients. Every gift chosen with thoughtful mind behind. So this year, we want to wrap all the best of Tết into a box of Bia Viet, hope for a new fulfilled year.
Client: Bia Việt - Creative Agency: Phibious
Executive Creative Director: Du Tang
Creative Director: Raven Ngo
Art Director: Khoa Mac - Senior Copyưriter: Neva
Graphic Designer: Miheo - CopyWriter: Tuna
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