Problem: Gilt Groupe gives members insider access to top designers at discount prices.
Insight: Many want a little bit of luxury in their lives but live on a tight budget.
Solution: Bring back one of the most iconic figures of luxury spending, Marie Antoinette, and give her a second chance to cut back her spending while not giving up her taste for designer labels.
Insight: Many want a little bit of luxury in their lives but live on a tight budget.
Solution: Bring back one of the most iconic figures of luxury spending, Marie Antoinette, and give her a second chance to cut back her spending while not giving up her taste for designer labels.