Bautter
Naming & Branding
When creating this identity, our aim was to highlight the origin of the coffee produced at Finca Las Maravillas. We aspired to reflect the German heritage of the Luttmann family, who have nurtured it for many years. A 100% Mexican coffee with 100% German personality. The graphics draw inspiration from Bauhaus, where aesthetics meet practicality, yet capable of connecting with the origin (the producing estate). From there, an identity emerged that respects Mexican roots while maintaining a functional aesthetic.
