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    My visual ethos: Graphic design is a carrier of an idea, a point of view, a message, a tone of voice, analytical thinking, creativity and the vis… Read More
    My visual ethos: Graphic design is a carrier of an idea, a point of view, a message, a tone of voice, analytical thinking, creativity and the visualized result that is original, accessible, targeted (at a specific group of audience), evokes emotion, get the intended message delivered, and last but not least, as eco-friendly as possible. I interpreted my ethos visually by creating a set of pictogram with each communicating a small part of my ethos. These symbols are then printed on a folded sheet with handles attached to the up side of it (to make it looks like a real bag/carrier). When viewers unfold the sheet, they can guess what each symbol stands for, or just turn it over to see the answer on the backside. The reason why I use pictograms is because they are simple yet effective. Read Less
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My visual ethos: Graphic design is a carrier of an idea, a point of view, a message, a tone of voice, analytical thinking, creativity and the visualized result that is original, accessible, targeted (at a specific group of audience), evokes emotion, get the intended message delivered, and last but not least, as eco-friendly as possible. 

I interpreted my ethos visually by creating a set of pictogram with each communicating an idea of my ethos. These symbols are then printed on a folded sheet with handles attached to the up side of it (to make it looks like a real bag/carrier). When viewers unfold the sheet, they can guess what each symbol stands for, or just turn it over to see the answer on the backside. The reason why I use pictograms is because they are simple yet effective.
Idea
Point of view  /   Message
Tone of voice / analytical thinking 
Original / Accessible
Targeted ( at a specific group of audience) / Evokes emotion
Get the intended message sent / eco-friendly
Capture of my sketchbok