Shoe Campaign - Golden Goose
Creative Pitch and Final Result
Photography + Graphic Design + Branding
The Brief for this Advertising and Branded Content project was to pick a shoe brand, study it in detail and learn about the customers and their needs and wants.
The goal was to use this to develop a campaign that portrays the value change for the customer while keeping the brand's personality and essence.
The difficulty was: the product could not be shown in the campaign.