Vies brisées - Sécurité routière
On the occasion of World No Phone Day, we produced the exhibition Vies Brisées. A punchy art installation in collaboration with the artist Simon Berger.
By breaking the portraits of accident victims on the windows of monumental smartphones, the artist creates a disturbing work to change behaviour.
Installed for 10 days on the Place de la République in Paris in February 2022, the exhibition touched the hearts of Parisians and French people.
"Because too many lives are being shattered, if you drive I'll hang up.
-
Team
Creative director : Benoît Barennes
Art director : Benoît Barennes - Kenza Boukeroui - Guillaume Duneau
Copywriter : Ludwig Beck
Artist : Simon Berger
Production video : Arsène Chabrier
Photography : Alexandre Fréret
Photography : Alexandre Fréret
-
Awards
Com-ent :
Gold - Prix de la communication publique
Club des DA :
Bronze - Grandes causes - Organisme d'état/ Activation
Awards
Com-ent :
Gold - Prix de la communication publique
Club des DA :
Bronze - Grandes causes - Organisme d'état/ Activation
Bronze - Événementiel - Hors dispositif réseau
Bea World festival :
Best creativity award
Press special award
3e Grand Prix
Silver - Creative Installation
Bronze - CSR/NonProfit
Bea World festival :
Best creativity award
Press special award
3e Grand Prix
Silver - Creative Installation
Bronze - CSR/NonProfit
