National Art Gallery SIngapore : A Photo Journey
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    Overview The former Supreme Court and City Hall of Singapore will be rebuild as the future National Art Gallery Singapore. A commemorative event … Read More
    Overview The former Supreme Court and City Hall of Singapore will be rebuild as the future National Art Gallery Singapore. A commemorative event is been held to formally announce the closing of these two historic national buildings, including a photos competitions, allows members of the public to take photos of these buildings before the buildings get transformed. Challenge To design a poster for the photo competition, the design would need to preserve the dignity of the historical site, but at the same time, reflected the modernise transformation and excitement of it's new purpose. Solution A simple yet sophisticated approach was used to render the design. By keeping the detail to the minimal, its symbolizing the new found purpose of the historical site which will soon embarked in the near future. The circular "viewfinder" design portrayed the nature of the competition of capturing the individual perspective into a collective memories. Read Less
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