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    EWU Seahawks fan flash mob invitation for distribution on Facebook and Twitter. Using existing photography of Swoop, the EWU mascot, I changed h… Read More
    EWU Seahawks fan flash mob invitation for distribution on Facebook and Twitter. Using existing photography of Swoop, the EWU mascot, I changed his jersey color from red and white to blue and green, and removed EWU's logos and lettering to create the illusion he was wearing a Seahawks jersey. The type was treated in a way that would be recognized by fans as similar to the Seahawks' "I'm in" campaign. Read Less
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Before and after
Variation 1
Final post