BeaversBrothers Global's profile
AR for Industry Renaissance
An augmented reality app for Dassault Systèmes: key visual, interface design, 3D model creation, animation, development.

Objective: to make an augmented reality app for 3DEXPERIENCE conference to demonstrate the capabilities of Dassault Systèmes products
We got inspired with the idea of ​​the Industrial Renaissance and combined modern design technologies with the era of Leonardo da Vinci’ great inventions. We displayed that digital technologies revealed new possibilities for the design and creation of innovative products.

The app includes 4 steps scenario. At each step we added information about Dassault Systèmes products which were used on a different design stage.
The user gets Leonardo da Vinci's flying machine old sketches at the beginning. This machine is possible to visualize it and improve on. In the first version the app creates a project with a heavy flying machine. In the second one - it is a modern engineer project of a helicopter that the user can also visualize.
Next step is testing. The user checks working capacity of the virtual models. The Renaissance era invention stays on the ground, and the helicopter rockets up. The user can share a photo or a video with his friends.
We created the key visual for the app and used it as a special picture to launch an augmented reality.
The app was made using Unity. We independently created a 3D visualization of flying machines, animated them and added authentic sounds.
The conference visitors downloaded the app from a link in a QR code. We placed the code on a stand with the marked picture. Now the app is available on stores.

KPI
The AR app became a part of 3DEXPERIENCE 2018 conference in Moscow. 20% of the event visitors downloaded the app. 25% of users watched the screens with the description of the company's products.
Our app and posters with the key visual Dassault Systèmes keeps using at specialized conferences.

AR for Industry Renaissance
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BeaversBrothers Global's profile
BeaversBrothers Global

AR for Industry Renaissance

An augmented reality app for Dassault Systèmes: key visual, interface design, 3D model creation, animation, development.

3
59
0
Published: