---
This series of illustrated ads for the Government of Canada promoted awareness of a travel advisory website run through the Department of Foreign Affairs and International Trade (DFAIT). Visitors the website would be offered safety tips and advice for when travelling to other countries. The series featured colorful illustrations of three exotic settings -- an African safari, Cuba's beaches, and the great pyramids of Egypt. Here, the storybook feel of the illustrations spoke to the allure of traveling abroad, while a simple reminder to travel safe directed viewers to the website.
---
Agency: Bleublancrouge
Creative Director: Gaétan Namouric
Art Director: Martin Dupuis
Copywriter: Andrew Lord
Illustrator: Marie-Eve Tremblay
---
Agency: Bleublancrouge
Creative Director: Gaétan Namouric
Art Director: Martin Dupuis
Copywriter: Andrew Lord
Illustrator: Marie-Eve Tremblay
---
