Basic Info

Invisible In NYC developed from a public intervention exercise: Interrupt a public space with a random material, create a message and provide a means for interaction. The project evolved into a guerrilla marketing and social impact design campaign through mapping homelessness on site. By employing price per square foot, the campaign seeks to engage and provide relevancy for all New Yorkers, wherever they may fall in the complex socioeconomics of our city.

Credits

Tags

homeless awareness nyc invisible Invisible in NYC empathy Mindful Interaction transformation design homeless awareness installations Public intervention social impact design