Invisible In NYC on Behance

Invisible In NYC

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Invisible In NYC developed from a public intervention exercise: Interrupt a public space with a random material, create a message and provide a … Read More

Invisible In NYC developed from a public intervention exercise: Interrupt a public space with a random material, create a message and provide a means for interaction. The project evolved into a guerrilla marketing and social impact design campaign through mapping homelessness on site. By employing price per square foot, the campaign seeks to engage and provide relevancy for all New Yorkers, wherever they may fall in the complex socioeconomics of our city. Read Less

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Basic Info

Invisible In NYC developed from a public intervention exercise: Interrupt a public space with a random material, create a message and provide a means for interaction. The project evolved into a guerrilla marketing and social impact design campaign through mapping homelessness on site. By employing price per square foot, the campaign seeks to engage and provide relevancy for all New Yorkers, wherever they may fall in the complex socioeconomics of our city.

Published: