Origin
Origin, a brand from the fictional group Céréaly, is launching a new range of cereals composed of rice petals and whole wheat for breakfast. This range has 3 references:
- Classic Fruit, a recipe with fruits, for everyone,
- Whoops, with chocolate and hazelnuts for children,
- Line, a natural recipe for women.
The range is positioned on authenticity and security notions, and aims to highlight the strengths of the recipes of its products. The students from the graphic design promotion were asked to create the logo of the brand Origin, as well as the packaging of the 3 references.
