EBC BRAKES
During my time as Digital Marketing Assistant, I had the opportunity to design advertisements for print and EBC's social media channels. Below are some examples from a campaign for the company's new line of racing disc brakes, highlighting the various colourways available. The first image was designed as a gallery post for Instagram, while the second was for print advertising in various car enthusiast magazines.
For these ads, I photographed the products in the company photo studio, edited the product shots in Lightroom and Photoshop, and used InDesign to layout and format the final print ads.
Another project was a series of motion graphics for the company's Instagram stories, advertising their flagship range of brake pads. Created and animated in After Effects.
And finally, an animated Christmas card I created that was sent to clients and used on social media. The video features a bauble made up of different EBC Brakes products and other festive iconography, and disc brakes in place of snowflakes. The imagery was created in Illustrator and animated in After Effects.
