This project was a combination between my client and my university exam. "Ceļo Viegli" or "Travel Easy" was my client's idea, where she wanted one-line art designs on tote bags that would help with organization, mostly to ease the process of packing when traveling. These bags would be designed both for men and women, in total there would be 7 bags - for undergarments, shoes, miscellaneous, and dirty laundry, that would be the same design for both. Additionally to her designs, I made a business card, posters, put the poster and all the designs on mockups, as well as made the tote bags be 3 different colors - white, grey, and black, for my visual design exam.

The clients idea for the logo was - The paper plane would "fly-through" the letters and make it look like it had written them, for this reason we decided that the logo would be either in black or white color, retaining the look of a simple, handwritten ink.

Here can be seen the 3 designs that I created for the women's line - undergarments, shoes and miscellaneous. 

Here can be seen the 3 designs that I created for the men's line and the one for both lines - miscellaneous, shoes and undergarments, as well as the washing machine for dirty laundry.

The white collection for women's designs.

 (The mockups weren't mine, they were downloaded from the internet)

The black collection for women's designs.

 (The mockups weren't mine, they were downloaded from the internet, only the color of it was changed)

The grey collection for women's designs.

 (The mockups weren't mine, they were downloaded from the internet, only the color of it was changed)

The white collection for men's designs.

 (The mockups weren't mine, they were downloaded from the internet)

The black collection for men's designs.

 (The mockups weren't mine, they were downloaded from the internet, only the color of it was changed)

The black collection for men's designs.

 (The mockups weren't mine, they were downloaded from the internet, only the color of it was changed)

Keeping in mind that the design for this project had a simple construction, I tried to keep the poster design as minimal as I could. I chose the blue background because it reminds me of the sky, which also makes you think of traveling.

Similar to the designs I also wanted to place the posters in mockups, to make them look more real and polished.

(The mockups weren't mine, they were downloaded from the internet, then edited by me)

For the business card I made a shorter version of the logo, using only the paper plane which can be seen on it. Again, I tried to keep it minimal and played around with effects on the plain, making it look pressed on the paper of the card.

(The mockup wasn't mine, it was downloaded from the internet, then edited by me)