C O N T E X T
Emirati women play an active role in the country and its growth as partners in development, generation makers, mothers, being the pride of the nation while honoring their culture and traditions and leaving misconceptions behind. MERAAS wants to honor Emirati women and their uniqueness in a very special way, like we encourage people to unleash their imagination through diversity and focus on what matters to people by offering multiple destinations to express yourself.
Creating an algorithm that reads every heart rate, heart rhythm, cardiac axis and waves, it will use this information as the blueprint to create a seductive liquid treasure formulated by hand, each fragrance is exclusive for each customer capturing their very essence in each bottle.
The images and photography used in this project are strictly for representational and concept purposes only.