Add to Collection
About

About

Email marketing campaign for UCLA. The assignment was to create a series of communications that would influence a purchased list of targeted pros… Read More
Email marketing campaign for UCLA. The assignment was to create a series of communications that would influence a purchased list of targeted prospects—primarily high school juniors—to apply to UCLA. Read Less
Published:
 
 
 
Email Campaign Sitemap and Wireframes
 
 
 
Email Campaign shown below on all platforms:
 
 
 
Email #1 shown with Dynamic Content callouts
 
 
 
 
Request a Viewbook landing page wireframes
 
 
 
Request a Viewbook and Thank You page shown on all platforms below:
 
 
 
Marketing Objective; to increase Viewbook Request
 
 
 
Marketing Objective: To increase application intent
 
 
 
User Survey feedback on a succesful campaign: