JMGO 坚果投影

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JMGO 坚果投影

关于家和想象。

坚果投影作为行业头部品牌，2021年是品牌成立十周年的关键节点，我们为品牌进行视觉系统升级。从品牌logo到辅助视觉元素，再到感受性守则，以此为品牌打造适用于当下和未来的品牌视觉语言体系。

我们提出“链接万物的媒介，通往想象的入口”这一视觉理念，以同源共生的O-DNA打造视觉“任意门”概念，链接多种家的形态。

基于新形象，我们建立了一套品牌感受性守则，旨在描述和概括坚果投影想传递给消费者群体的情绪与氛围，连接千家万户。未来10年，坚果投影将以新形象开启新征程，以更智慧的陪伴服务好每个家。

About home and imagination.

As a leading brand in the industry, 2021 is the point of the tenth anniversary of the establishment of JMGO. We will upgrade the visual system for the brand. From the brand logo to the visual component and the sensibility principle, we will create a brand visual language system for the brand that applies to the present and the future.

We propose the visual concept of "the medium that links all things, the entrance to the imagination" and create "any door" visual conception with the O-DNA of homology and symbiosis, linking various forms of home.

Based on the new identity, we have also established brand guidelines. We aim to describe and summarize the emotions and atmosphere that the brand wants to convey to the consumer group and connect thousands of households. JMGO will start a new journey with a new brand identity in the next decade. JMGO aims to serve every home with more intelligent companionship.