ESSA company is engaged in certification of management systems for compliance with international standards ISO 9001 (management assessment), ISO 14001 (environmental assessment), ISO 22000 (food product assessment). Provides services for entrepreneurs, organizations, and institutions.
Naming
Brand name was born from the abbreviation of the company's primary services. ESSA — Expertise, Standardization, Strategic Audit. The name rhymes well with the name of the city in Ukraine where the main office is located — ODESSA.
Branding
The idea of the branding concept was discovered after researching the history of ISO creation. The first standardization office appeared in 1949 in Geneva, Switzerland. We took Switzerland's coat of arms and the plus sign as a metaphor for the logo. It is not only a reference to Switzerland, but in general, if we are talking about quality, growth, improved, then the plus symbol perfectly reveals the essence of the company's activities.
Scope of Work
Client → ESSA
Creative Director → Dmytro Panasiuk
Art Director → Roman Sorochynskyi
