2022 FEP: COCKTAILS BAR BY DIAGEO
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After two years waiting for the Stereo Picnic Festival Comeback, having to wait at the event to enjoy a drink was not an option. That's why Diageo decided to sponsor the festival with a Ready To Drink cocktail bar. A place designed to be able to enjoy a good drink, so quickly, that there was no need to miss the party.
So that the experience had as much hype as the scenarios, we created a graphic and iconographic system with the visual codes of the brand. Full of vibrant colors, dynamism and lines that overlap and intertwine, building a global modulation that adapts in a unique way in different formats.
Identity, Graphic, Exhibition Design by Miguel Magaro, Andres Felipe Diaz Valbuena.
Copywriter Sebastian Lotta.
Organized by Diageo Colombia
©2022
