SOCIAL MEDIA VISUAL IDENTITY
The Fifth Line is a movement, fitness, and wellness space, specializing in gyro, pilates, yoga, and qigong practices. During the transition into the pandemic, they had to start offering a stronger more intentional online presence. The clients main concern was how to convey the meaning, function, and value of movement through the digital world. This visual ID guide sets up the basic foundation needed for creating their social media content.