POLICY BAZAAR TELEVISION ADS
DESIGN, ANIMATION & COMPOSITE
This was an interesting project. This was the first television ad I worked on. I was tasked with designing motion graphics and treatment pitch for the client Policy Bazaar. They wanted to make a series of 15 television ads of similar style with just small variation in content.
The first pitch was a little bit different in terms of design but it was approved. Eventually I came up with a more dynamic approach based on client feedback.
Another ad agency was involved in green screen shoot and sound design. I composited and animated the supers in the ad film. A similar design approach is now being used throughout all the recent Policy Bazaar ads as well.
Initial Prototype and design.
Another one of final ads in the series
