FLEX, PLAY, WIN! #FALL_2017
An international store activation involving gamification and product testing, designed to amplify drive to store and engagement at the main Timberland stores throughout all of Europe and to raise awareness around the brand new Sensorflex™ technology.
A digital slot machine with a fun consumer promotion and a quick reward strategy. 4 activations in Italy and as many in France, UK, Germany, Portugal and Benelux.
Gaming experience
Visual identity
Print and digital deliverables
Client → Timberland