Segue Telephony Platform
Make it easy for customers to engage with your business.
Segue is a highly customizable inbound/outbound phone system product offered by Acquire BPO.
Make it easy for customers to engage with your business.
Segue is a highly customizable inbound/outbound phone system product offered by Acquire BPO.
My task was to bring to life a new brand identity that captures the flexibility and reliability of the product.
Segue Brand Identity
Although it only offers standard features versus the industry leader. Segue wanted branding that far exceeded its competition. The intent was that even if Segue is a new product, the branding can hold its own when placed in a brochure or sales catalog beside other product brands. It should not look inferior or substandard. Instead, the symbol should convey the essence of a quality product.
Although it only offers standard features versus the industry leader. Segue wanted branding that far exceeded its competition. The intent was that even if Segue is a new product, the branding can hold its own when placed in a brochure or sales catalog beside other product brands. It should not look inferior or substandard. Instead, the symbol should convey the essence of a quality product.
Scope
Develop a new logo and visual identity for Segue, a highly customizable inbound/outbound phone system.
Develop a new logo and visual identity for Segue, a highly customizable inbound/outbound phone system.
• Brand identity
• Logo design
• Visual identity design
• Craft a branding and visual strategy
• Logo design
• Visual identity design
• Craft a branding and visual strategy
