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    In-store fit chart signage for Canadian denim retailer, Bluenotes. These are displayed in hardware on the denim walls and shelves and speak to ea… Read More
    In-store fit chart signage for Canadian denim retailer, Bluenotes. These are displayed in hardware on the denim walls and shelves and speak to each fit (girls and guys) available. The design gets refreshed annually—this is for Fall 2013-Fall 2014. It needs to be generic enough to work in the store all year. Two different size templates were needed. Digital versions were also made for the website. Art direction for denim photoshoot and layout design. Photography: Ashley Sherwood Retouching: Anna Scetinina Read Less
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Shelf signage
 
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