Windscope is a forward-thinking tech startup specialising in delivering cutting-edge performance and component health monitoring solutions tailored for wind turbine operators. While excelling in the technical realm, they sought refinement and coherence in their brand identity and messaging. Our collaboration aimed to solidify their image while ensuring clear communication of their profound and dependable wind turbine insights.

We explored the essence of the brand collaboratively, uncovering its defining attributes and the impact of its services. Detailed customer profiles allowed us to understand the target audience's needs precisely. From this, the core aspirations of the Windscope brand emerged: reliability, innovation, excitement, and approachability. Using these insights, I created three Stylescapes reflecting the brand's essence and values.

After selecting the ideal Stylescape, I crafted the logo and branded collateral, resulting in a cohesive and daring identity. The client remained engaged throughout, ensuring smooth progress and timely deliveries, leading to a gratifying creative journey with no revisions needed.