KHỞI XUÂN (with the onset of spring)
SHIN Cà Phê New Year Gift 2022
2021 is really a difficult year for our country when it has to work to revive the economy and fight the epidemic.
And I want to bring a start with new things in life through the Khoi project, 'Khoi' is also likened to the sprouting of the sprouts with a new hope.
Khoi Xuan - Khoi Hoa - Khoi Loc wishes for a new year to start with lots of luck, excitement, faith and joy.
"Plants sprout" - Concept for the beginning of happiness, convenience, expression of life, joy, the beginning of happy things, luck, and success. This is also the key element of the visual design element. With the image of early dew drops on the sprouts - the start of a new life full of energy, the visual design can show the caption image (mascot of the year) with a garden rising to new life.
Experiment with product application based on two-color contexts of morning dew and sunset. The color is suitable for the context of the Tet holiday and the brand's signature color. The design image is flexible to meet the product dimensions - calculated to facilitate the change of interior items, suitable for product diversity.
