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VERDEN | BI & Package Design

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RECONNECT WITH HAPPINESS

“ Natural fragrance rituals connect us to our breath and the earth, allowing us to feel elemental joy by uniting mind and body.”

Charlotte and Arabella - Co-founders

Meaning ‘the world’ or ‘the earth’ in Danish, VERDEN is a natural fragrance brand for bath, body and home.
VERDEN was founded by Charlotte Semler and Arabella Preston – the team behind VOTARY Skincare.

The beauty of fragrance lies in the joy of the memories and the emotions it evokes.
Breathing air infused with natural fragrance re-establishes our link to nature and our place within it.

VERDEN is inspired by the focal role of nature in Charlotte’s Danish childhood memories.
Charlotte returned to her childhood beach house after decades away and realised that it was the immersion in unchanging nature – water, landscape and fragrance, as much as the endless summer light – that brought her back to happiness.
VERDEN roots itself in natural fragrance to reconnect you with happiness in every moment of self-care.


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VERDEN captures joyful nature, emotions and memories in fragrance and wellness.
Reconnect with happiness: Breathe and begin again.





10 MINUTE BREATHING EXERCISE - CALM

RETURN TO THE BREATH WITH THIS CALMING BREATH PRACTICE.

Practice Guide:
Breathe from your diaphragm. 
Control your in and out breaths making them slow and conscious.

For this calming practice the breath pattern is:
Breathe in for 5 seconds. 
Breath out for 5 seconds.
Pause for 3 seconds.




1% FOR THE PLANET

EVERYDAY SUSTAINABILITY

We aim to continually improve the sustainability of VERDEN products.
Plastic bottles are made from post consumer recycled PET, boxes are made from recycled card and glass containers are fully recyclable. You will find detailed sustainability information on the label of every product.





VERDEN
BI & Package Design

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VERDEN

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VERDEN | BI & Package Design
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