This project was created for Tyler School of Art's Restaurant Identity Exhibition.
Goal: to design a restaurant identity including the logo, menu, and packaging. The name of my restaurant is Da Vincheese, which is an artisanal grilled cheese sandwich restaurant, catering to art lovers who enjoy grilled cheese sandwiches.
Restaurant concept: each grilled cheese sandwich is branded with a picture of a famous work of art, and prepared with artisanal cheeses and ingredients, making it the ultimate experience for art and cheese lovers. Examples include: Picassiago, Frieda Queso, and signature sandwich, DaVincheese.
Class: Advanced Design, Fall 2013
Art Direction: Kelly Holohan