Homepage objective was to showcase featured content in a lean back experience. Users can access all featured content via “featured button” to jump ahead. The comps below show how various products and content would be displayed. The lean-back approach was to allow for users to casually see the entire breathe of Sony's product offerings.
In this experience user had the option of clicking the “search” icon or simply begin typing, which would spawn a search mode (search bar would disclose). As user types in there search term the content would change, a more visual suggestive search would disclose dynamically.
Was a concept where users could customize the look of there Vaio laptop. Allowing them to share and see other people’s designs. Facebook or twitter testimonials by designers and friends you follow adds a touch of personalization to the overall experience.