Category: B2C, Sports & Entertainment
Client: Canadian Football League (CFL)
Project: Grey Cup Championship, 2007
Client: Canadian Football League (CFL)
Project: Grey Cup Championship, 2007
An encore presentation, having played marketing lead on sold out 2004 Grey Cup in Ottawa.
The challenge? Create a brand platform that remains consistent across many service offerings.
The challenge? Create a brand platform that remains consistent across many service offerings.
Media: Print | Radio | TV | Collateral
