By researching typefaces of several different classifications, we created an intriguing composition combining letterforms of each font and an image that represented it. The purpose was to use the connotations and/or history of each typeface to interact with the typeface itself in a meaningful way.
Font: Americana, Classification: transitional, This elegant font is notable for its triangle serifs and skinny crossbars. It conveys a celebratory feel; it comes as no surprise that it was created and named for America's bicentennial in the 1970s.
Font: FF Din, Classification: grotesque sans-serif, Din is an unadorned, tall, and readable font. It is used by the New York City Ballet's logo. Just like these ballerinas, the font seems to be well-supported and confident.
Font: Gill Sans, Classification: humanist sans-serif, The Gill Sans font was created to be used by the London Underground. It is a basic, simple, and universal font that seems perfect for informational signs, especially relating to transportation. It was also used on The Flying Scotsman, which was the first locomotive of its kind in London.
Font: Vivaldi, Classification: calligraphic, Vivaldi is a classical and elaborate font creates by Friedrich Peter in the 1990s. Just as many of Peter's paintings, Vivaldi conveys a poetic feel, its graceful lines like those of brush strokes. The painting above is one of Friedrich Peter's own works.
Font: Morris Troy, Classification: decorative/display, This lavish, pretentious, and pronounced font was created in 1892 by William Morris. He was one of the great influencers of the Art Nouveau movement of that time. The 1960s saw a revival of this shakesphere-like art style, with a psychedelic twist, through the brand Biba and others. Above, the iconic model, Twiggy, is pictured modeling a Biba fashion.
Font: Bauhaus, Classification: geometric sans-serif, Bauhaus is a thick and bold font that uses much closure in the As, B, Ds, etc. This font is radically experimental, perfectly mirroring the German Bauhaus movement of 1919-1933. The room pictured above is furnished with chairs, a bookshelf, and other decor from this movement.
Type + Image
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Type + Image

Published: