A series of transit posters to
introduce the PRESTO card.
introduce the PRESTO card.
This series of transit posters simultaneously introduced
the PRESTO card, and highlighted how damn easy it is to use.
the PRESTO card, and highlighted how damn easy it is to use.
Easier than waving hello? How easy can it get?
Art Director: Jonathon Ciordas
Copywriter: Karen King
Illustration: Gianmarco Magnani
CLIENT
METROLINX
METROLINX
WHAT I DID
Copywriting, concept development
Copywriting, concept development
WHAT WE MADE
Print (Transit posters)
Print (Transit posters)
INDUSTRY
Public transportation
Public transportation
ILLUSTRATION DETAILS
