Tektura Studio's profile
Tente - Anika Evo bioplastic wheels
Tektura Studio
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3D animation bioplastic eco motion Render simulation wheel marketing Advertising
Promoting the ecological foundations
is pure pleasure for us!
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We have been cooperating with Tente International for several years, creating various types of marketing materials for them. When they reached out to us for launch of their new wheels made of bioplastic - we were glad to help. We liked the subject very much right away, because ecology is close to us. We are avare and want to be part of a changing world for the better even if it's by using 3d graphic.
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
Research — Castor bean
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We had to start our work with proper research. A very important point of our animation was to illustrate what is bioplastic made from. The basis for its formation are the seeds of the plant (Castor bean), which is called Ricinus. Because it is a little-known plant, we had to create it's 3d model from the scratch.
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
Simulations for natural effect
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The most satisfying stage in our animation was working on similations, which were a big part of this project. To make the effect as natural as possible, we tried to use very organic movement. Liquids, particles, dust - that's what makes it stand out!
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
Behind the scenes
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Some trials and alternative versions
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
3D animation bioplastic eco motion Render simulation wheel marketing Advertising
Credits
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Client – Tente International

Creative Direction – Chris Gil, Witold Markiewicz
CGI Lead – Witold Markiewicz
Compositing Artist – Błażej Dolot
CGI Artists – Błażej Dolot, Jakub Pawłowski
Production – Andrzej Czerwiński

Software – 3ds Max + After Effects + tyFlow + Phoenix FD

Tektura 2021
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3D animation bioplastic eco motion Render simulation wheel marketing Advertising
Tente - Anika Evo bioplastic wheels
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Tektura Studio's profile
Tektura Studio
Łódź, Poland

Tente - Anika Evo bioplastic wheels

29
402
0
Published:

Tools

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