Sekonda began with a small collection of mechanical watches, originally made in Russia, and soon became a household name. With the introduction of the Quartz movement, manufacturing moved to Hong Kong and Sekonda introduced more styles to their lines, influenced by the fashion market.

In 1988, Sekonda became the UK's bestselling watch brand and held this title for 31 consecutive years.

Sekonda is a British designed brand and we take pride in our original and ongoing goal of providing simply great, stylish watches at great prices.

Photo and Edit Avotra Rajaonarisoa Photographie