Drink Natural
Ramadan Campaign
Masafi is the leading producer of pure natural mineral water in the UAE. The company has retained its market leadership for over three decades by providing world-class products that are renowned for their pure natural freshness.
Masafi team has planned a campaign to be launched during the holy month of Ramadan, focusing on their main usps :
Natural : communicating its freshness as it’s extracted from natural wells in the gulf area. Fresh : giving support through the whole month for people to stay hydrated after long fasting hours.
We were required to create two key visuals with different moods communicating these usps, in a magical environment that shows the natural source of masafi brand with the blissful vibes of Ramadan.
