VITA - is a vitamin water with a unique experience.
The technology created whereby the consumer mixes it personally during their experience with the product. The vitamin capsule is based under the cap.
There are several flavors based on an effect the water provides: energy, force, vision and memory.
While turning the cap around the capsule breaks and mixes with water
creating a new substance - the vitamin water.
Turn around to see the magical wonders of your life!
NAMING
VITA - latin for "life"
INSPIRATION
alchemy and one of its' three primes:
sulfur - omnipresent spirit of life

LOGO

THE PROCESS
THE PRODUCT ON THE SHELF

THE PRODUCT WHEN IT MIXED



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