LARK 2.0 / Brand New Look

Project: Lark 2.0

Client: Kraken / Lark

Music & Sound Design: Box of Toys Audio

BACKGROUND /

Collaboration platform Lark showcase a transformation to their new logo with this stylish motion piece by international outfit Kraken.

APPROACH /

Breezy relaxed melodies float on swathes of air, speaking of an open and accessible platform. Sound design keeps things organic with the occasional hint of underlying technology bleeding through. The transformation of the logo is punctuated as a key moment while overall we maintain that the tools and software remain the same.