Project: Visual Brand System
Client: A11FL Chicago Swarm
Art Director: Steven Humphries
Client: A11FL Chicago Swarm
Art Director: Steven Humphries
In October 2013 I was asked to participate in rebranding teams for the A11FL. It’s a new football league getting off the ground in spring 2015. With great ideas buzzing for the Chicago Swarm I created an insect related emblem for the team identity and carried over design elements into custom typography. Not every design HS is hired for, gets used. This design system is filed away for another day.