Experiential Design – Circadian Rhythms
snooz is a sleep subscription box with the intention to encourage older adults over the age of 60 to spend more time outside in the sun when they wake up, and more time purposefully relaxing before they go to sleep. Only 51.2% of adults aged 75+ were meeting the recommended hours of sleep due to a shift in the body's internal clock as we age, this shift results in an irregular sleep–wake cycle.
The main contributing factor that helps to maintain our circadian rhythm is daylight exposure and good sleep-wake routine. If the user struggles with their sleep cycle, they read the information card, are encouraged to participate in the two Dawn and Dusk activities, repeat the routine daily and therefore have a better sleep-wake routine.
