Don Shot - Shooting range
A few significant touchpoints define the brand identity design for a new shooting range in Brno. The main idea was to create a brand new place for sport shooting and educating (especially) beginners. It was also crucial to find a distinguishable visual approach - opposite all typical survival and tactical visual identities. The resulting brand identity design combines a fresh modern e-sport style with a classy 1920s (mafia vs. coppers).
Services: brand identity design, web design
Client: AWIW Střelnice Brno s.r.o.
Location: Brno, Czechia
2019–2020
