謝 一尾's profile

奉湯|幕後提案過程 (Soup Logo Design & Process)


LOGO 以「奉」字為發想設計,呈現奉湯獻上好湯的意象,
並加上「奉」諧音「鳳」的概念,以簡約的文字LOGO搭配
繪製的鳳凰做為主設計呈現品牌。

In our design proposal we combined “奉,”(to give)
with its homonym,“Phoenix,” as our main concept for the the logos.


經過第一輪提案,我們將設計做一些微調, 
更加符合奉湯的形象和特色。

After the first round of design proposals, we made some
adjustments and began some preliminary designs for
branding ideas based on the logo to be later developed.


以客戶選擇的 LOGO 進行微調並且
提供客戶多種版本。

After the client chose a logo design, we made final
adjustments to the design and provided different versions
with slight variations.


到了最終步了!客戶選擇完 LOGO 設計我們就做最終的
微調並且提供客戶配色跟排列組合。

The final step! After the client chose a logo, we made 
final adjustments to the design. We also provided
colour combinations and layout settings for the logo.

Client - Feng Tang 奉湯
Design - OCTOSHIP design
Art Director - Johnson Xie
Designer - Zoe, Hsin-Chi Peng, Ching Chen
Portfolio - Tina Wang



奉湯|幕後提案過程 (Soup Logo Design & Process)
Published:

奉湯|幕後提案過程 (Soup Logo Design & Process)

提供您一碗暖心好湯。當我們沐浴在速食文化之下,曾幾何時已忘記舒適的放鬆一下;花時間細細品嚐一碗好湯? 奉湯採用“燉“的方式,為您保持每一碗湯的清爽口感,基本高湯使用豬大骨和雞骨慢火熬製兩小時,再加入老母雞及赤肉的上湯,接著放入新鮮食材,經過四小時的耐心等待,讓食材的鮮甜充分融入湯裡,呈現 Read More

Published: