TSS visual identity & website
I have designed visual identity and website for software house TSS specializing in cashless payments.
I have made everything from scratch, including typography, logo design, colours, illustrations, icons, motion effects and corporate photoshoot. I was responsible for whole UX&UI process, including workshops with client (website architecture, strategy, SWOT analysis, Brand Positioning Canvas and user personas), doing research, cooperation with copywriting agency, creating design system and designing UI in Adobe XD. Then I have prepared assets for developer and worked closely with him on motion effects, scrolling effects and implementation using WordPress Elementor theme.
I used fresh, light and modern colours and typography which make company stand out from the competition. On Mainpage hero I used a 3D model of terminal that rotates when scrolling, which emphasizes brand’s innovation and flexibility.
website
Simple UI kit
Icons
Illustrations
Logotype
Brandbook
