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    This project is a brand exercise that portrays an interpretation of a brand, i.e, Jaguar, into a product. Materials, finishes and branding detail… Read More
    This project is a brand exercise that portrays an interpretation of a brand, i.e, Jaguar, into a product. Materials, finishes and branding details were the key aspect of the project. The key inspiration being the classic Jaguar E-Type allowed the project to take a direction that portrays the elegance, purity, simplicity and beauty of the brand. Using 3D softwares also allowed more exploration in terms of form and materials to finally get to the end result. Read Less
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