WCK PRESEASON INVITATIONAL
WCK PRESEASON INVITATIONAL is a competition that marks the start of the 2022 Wild Rift Champions Korea season. Teams that have played in 2021 WCK and new teams that will show off their wild rift skills will be selected through the preliminary round and clash.
Gestural graphic language is the cornerstone of the Wild Rift brand. These forms are used to represent different play styles as users swipe their fingers across the screen. The rounded tip, inspired by the swipe of a finger on a screen during game play, is always in the foreground. Inner and outer lines are used to communicate speed.
The information was placed on a solid background to increase readability, and we use gestures to keep Wild Rift's identity intact. To create a glitchy feel, scanning line was added.
Primary logo works best at large sizes and a bug logo is
for on screen furniture, social avatars, and any other colloquial applications.
The characters in the Wild Rift appeared through Wild Rift's gesture patterns and
show off their skills in the title video.
Graphic package is made for a broadcast which is held at V.SPACE.
Credits
Client: Riot Games
Agency: VSPN KOREA
Creative Director: Jang Wang-kyu
Art Director: Sue Kim
Designer: Sue Kim, Heo Seo-young, Sung Soo-ha
Title: Goff
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