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    The goal of this piece was to capture Jim Rome’s toughtalking, raucous style and let the viewer know the topics covered would be different than o… Read More
    The goal of this piece was to capture Jim Rome’s toughtalking, raucous style and let the viewer know the topics covered would be different than other sports talk shows. At the same time, it positions this one as a premium offering in line with the Showtime brand. This was an important consideration. Rome has had and continues to have other shows that could be confused with his latest one. Read Less
    Published:
Jim Rome On Showtime — Action Hero
Key Art for New Series Launch
The goal of this piece was to capture Jim Rome’s toughtalking, raucous style and let the viewer know the topics covered would be different than other sports talk shows. At the same time, it positions this one as a premium offering in line with the Showtime brand. This was an important consideration. Rome has had and continues to have other shows that could be confused with his latest one.
 
Photographed by Matt Hoyle.
Key Art / Print Ad
Key Art / LED Board
Alternate Concept Board — Tea Time