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Rebranding Nexus - 2022



Nexus Gaming, the leading Esports organisation in Eastern Europe.

Nexus is a Romanian Esports organisation founded in late 2015 that operates in the professional gaming field. The company also offers services in gaming technology, event management, advertising and media production. Throughout this case study I tried to fully capture the main aspects that define Nexus, from their leading Counter-Strike: Global Offensive team in the Romanian scene, all the way to the symbols and colours that define the bold branding and that the fans are proud to showcase all over the country. I hope you enjoy my presentation and that this new look for Nexus will accurately display their upcoming successes on the worldwide stage.

© A project by Razvan Badea



 
In addition to a vibrant colour scheme as well as strong typography, the noise pattern symbolizes movement and better represents the slogan and hashtag that Nexus stands for, "Nexus Rising".
 
 



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© Art and creative direction by Razvan Badea.
All images and copywriting sources provided and protected by Nexus Media.



Rebranding Nexus - 2022
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Rebranding Nexus - 2022

Nexus is a Romanian Esports organisation founded in late 2015 that operates in the professional gaming field. The company also offers services in Read More

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