In ancient times, gods and humans lived in harmony on earth. This prosperous era gave birth to a great civilization for which agriculture had no secrets, and which developed, among other things, a great knowledge of the cultivation and distillation of hops. To seal this union of peace forever and to leave a legacy for future generations, they decided to create a whisky of rare quality and to keep it secret so that it could survive the ages. Thousands of years later, Breath was found by explorers who had heard of the legend. It was able to come to light, reminding humans of their connection to the divine that had been forgotten over the ages...
Breath is a creative reflection of the studio, like a snapshot that freezes a present inspiration. It intends to present a renewal of Zephyr, in its form and its aspirations. Challenged by the idea of creating a round bottle with a singular appearance, the studio comes to tell a strong story by pushing its creative limits. Finding the balance between aesthetics and meaning, between design and brand story, this is the challenge that animated us during the development of this project.
