For GLAD's 100% Compostable Trash Bags, I rely on 3D software to create illustrations. Using 3D is especially useful for this subject matter because photographing and retouching such products can be challenging. To achieve the desired effect, the items inside the bag were modeled in 3D, digitally sculpted, and textured to give the appearance of being crumpled and stained. By separating the outer compostable bag from the inner elements, I can arrange the items inside the bag while ensuring that the brand typography is clearly readable. Achieving a delicate balance between all of these elements is crucial to clearly conveying the brand message to consumers.

Using 3D software, I modeled the items found in the trash bag, and then applied digital sculpting techniques and painted textures to create the effect of destruction, crumpling, and staining.

Modeled elements in default gray texture 

Product typography render pass

Product texture render pass for extra transparency control