Brief
The IRS data made Lokmat the No.1 daily in Pune.
Lokmat wants to share this with its Pune audience, businesses and the competition.
The IRS data made Lokmat the No.1 daily in Pune.
Lokmat wants to share this with its Pune audience, businesses and the competition.
Solution
Ek Number means No.1. Puneites also use it to express their joy when they encounter things or hear news about something exceptional.
Using this local lingo 'Ek Number' campaign celebrates everything that Puneites take pride in, including Lokmat.
Ek Number means No.1. Puneites also use it to express their joy when they encounter things or hear news about something exceptional.
Using this local lingo 'Ek Number' campaign celebrates everything that Puneites take pride in, including Lokmat.
OOH
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Emailer, Standee
