Digital Linkway
Brand Identity and Website Design
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Digital Linkway is a network marketing consultancy that strives to help businesses grow faster online and to reach their target audience in a more efficient and effective way.
The idea behind the logo is 'growth + digital'. I used a moving arrow and with dashed pattern (digital) to demonstrate this idea. The visual identity is developed to be perceived as dynamic but settled. Living mainly in the digital universe, I used a solid palette of bold and contrasting colors for clear communication in minimal layout and to establish the feelings of trust and modernity as a brand.
